Learn more about our updated safety + sanitation guidelines here.

JOIN THE MVMNT

Bring PROBABLY THE BEST WORKOUT to your city.

Urban MVMNT | At Home Workouts

ALL THE BUSINESS SUPPORT OF A FRANCHISE, FOR THE PRICE OF A LICENSE.

  • Geographical Protection - Your license grants you sole ownership within your city limits.  You'll truly be unique to your market.

  • Business Development - The trademarks, marketing, operational capacity, sales, team development + systems needed so you can own a profitable business, not a job. 

  • Freedom To Make It Your Own - Unlike a franchise, where you are handcuffed creatively, you'll have the freedom to develop a one-of-a-kind culture that matches your personal style. 

  • Low Investment, High Return - The current annual license fee is $12,000. This rate is limited to the first generation of licensees + will increase for later generations. 
Apply Now

Own the MVMNT in your city. 

Your active license give full geographical protection within your city limits.

take advantage of the 'white space' in the market

Urban MVMNT | At Home Workouts

Our signature class, LIFT+MOVE, is the perfect balance between tempo-strength training and high-intensity conditioning.  The unique rituals, icons and client experience will allow you to attract individuals who are ready to graduate from their cardio heavy studio, but are intimidated by traditional barbell based fitness classes. 

Urban MVMNT | At Home Workouts

on-demand workouts done for you

You'll no longer have to worry about creating new remote fitness content. We've created an entire library of at-home workouts that perfectly compliment the in-class experience.  

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branding + marketing suite

  • Brand manual provided with logos, color schemes and taglines
  • Quarterly distribution of new promo videos, images and copywriting
  • Organic + paid advertising campaigns to convert warm leads 
  • Guerilla marketing playbook (pop-up workouts, podcasts and B2B)
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Urban MVMNT | At Home Workouts
Urban MVMNT | At Home Workouts

Start up or retrofitting?

From new startups to converting existing facilities, we'll guide you every step of the way so that your facility design is seamless.

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Ready to get MVNG?

Fill out the form below and we'll be in contact to learn more about you, your business goals + you can learn more about the license process. 

Apply Now
Urban MVMNT | At Home Workouts

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Ready to get started?

Fill out this form and we'll reach out to answer any questions before you start.